Register every custom parameter that you want to measure as an event, user or an item-scoped dimension or metric. This article describes the dimensions andLearn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. " They uncover the mystery of what set the stage for a session that led to a conversion, like a purchase. The name of the product or service. GA4 - Item Scoped Custom Dimensions Via GTM GA4 Event Tag? 4 Show simple list of transactions in GA4? 1 Get GA4 report from frontend with OAuth2. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. Otherwise user scoped reports are first touch and other metrics are last. The user properties to send to Google Analytics 4. Click on “ Custom dimensions ” and then select the custom dimension you want to edit section. These parameters provide information about the purchase. A lot of Google Analytics 4 dimensions and metrics can be derived straight from the tables without. User → 2. Make sure you're using the correct measurement id. Configuration limits. Almost everyone uses this report for their GA4 traffic source reports. 0. Last updated 17 March 2023: Item-scoped Custom Dimensions are now available in Google Analytics 4. How to Use Custom Dimensions The purchase event has a number of event-scoped parameters, such transaction_id, value, and tax. We are tracking all events mentioned in Google's documentation (e. User-scoped traffic dimensions in GA4 come with the prefix ‘First user’ and show you where the users came from the first time. Lastly, it’s worth mentioning that metrics in GA4 only have one scope (Event), while dimensions can have two scopes (Event and User). Why we care. let's start with the good news: custom item scoped parameters (custom dimensions for your ecommerce products) are finally available in the ga4 bigquery export. 25. #3 User properties – They are like user scoped custom dimensions of Universal Analytics. Event scope: Tracks the dimension or metric with each hit (pageview, event, etc. In GA4, that definition was widened to “items” to apply to both products and services. There are three types of custom dimensions in GA4 that you can use to collect data about your customers. Item scope dimensions will still be compatible with item scoped metrics like item revenue, user based metrics like active users, and session based metrics like sessions. PRODUCT SCOPE Item parameters have replaced product-scoped custom dimensions. The monetary value of the event. it is solved by uninstalling google app for shopify - prevents number conflicts and just keeping gtm script on head on theme. In addition to the. [GA4] Scopes of traffic-source dimensions Traffic-source dimensions provide information about where your traffic originates from, the methods by which users arrive on your website or app, and. 5. Defined based on a custom event parameter within an items array. 25 per property. You can query the Metadata API method to list all Custom Dimensions for a Property; here is an example of using the Metadata API method. Item-scoped custom dimensions Setting up and configuring custom dimensions and metrics to collect data is a key part of harnessing the power of automated reporting . If you have certain specific product information that the standard GA4 item scoped dimensions cannot satisfy, you can create your own custom ones in GA4. The event scope provides informDo not upload a file that includes duplicate keys. New values are assigned to session-scoped. 10. User-scoped custom dimensions: 25: Yes: Event-scoped custom dimensions: 50: Yes: Event-scoped custom metrics: 50: Yes: Registered custom conversion events: 30: Yes: Data retention: Up to 14 months: N/A:. Item-data import can bring your entire product catalog into Analytics, letting you measure uGA4 Adds New Conversion Counting Method April 13, 2023. For example, you can't create another audience once you create 100 of them. Attribution dimensions will be incompatible with some event-scope metrics. If you only need one dimension or metric, look at the -- comments in the example query and copy the part you need from the select clause. So, how do you add custom dimensions in Google Analytics? It depends a bit on which type of dimension you’re creating (event-scoped, user-scoped, or item-scoped). GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook. Click Unmark as NPA. The image below shows the GA (UA) Ecommerce Tag Setup, using a Event Tag. The key is used to join the data you upload with the existing data in your events for this data-source type. Item-scoped custom dimensions. Repeat these steps to create the other two dimensions in this guide (post_type and post_author). You can use the Analytics URL builders to construct your URLs. The GA4 BigQuery export schema can be considered a 'work. On July 20, 2023, Google announced an expansion of e-commerce measurement capabilities in GA4, adding 33 new dimensions and metrics related to the e-commerce custom report builder. 1. GA4 - Item Scoped Custom Dimensions Via GTM GA4 Event Tag? 0 Do User Explorer reports in GA4 automatically hide user_id when filtering by purchase revenue? 3 GA4 "items" parameter has started becoming empty. Google Analytics: Universal Analytics Ecommerce Tag Setup. GA's real-time reports don't include all dimensions, especially if those dimensions are involved in advanced metrics/dimensions calculations. They do not carry over or apply to other events in the same session, including subsequent and previous events. g. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions and Custom Dimensions may be used to track any data point. User Properties: Type: OBJECT. In October 2020, Analytics replaced Custom-parameter reporting with Event-scoped custom dimensions and metrics reporting. Item-scoped custom dimensions. The following are the general syntax for Custom Metrics. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. So in a sense, what it’s saying there is that item scoped dimensions, like item brand, item variant, item name, item category, won’t be able to be used with event scoped. New dimensions and metrics in the audience builder. 1. Item-scoped custom dimensions. This GTM Variable creates either GA4 Events or GA4 Ecommerce Items based on the Enhanced Ecommerce Object or Google Tag Manager Variables. Analytics. It enables users to generate GA4 BigQuery queries without requiring any SQL knowledge. They are created by registering a parameter with event scope in the GA4 user interface. Whereas in GA4, you can create up to 50 event-scoped custom. Session → 3. This article describes the dimensions andSpeaking of product-scoped custom dimensions, while you can send custom product data to GA4, viewing it properly in reports may not be possible at the moment. As a note, in GA4 they will be called Item Scoped instead of Product Scoped. Custom dimensions and metrics are very similar, but there is one difference: A custom dimension either has an event scope or a user scope, and a custom metric always has an event scope. The list of products purchased. ” How to Edit GA4 Custom Dimensions. 1. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. GA4 Automigration – What you NEED to know February 28, 2023. Which scope do they have: User, Event (and later: Session & Item) Is it a numeric value where calculations would make sense? Make it a metric! Involve your colleagues! Other departments might have some input - especially given that this data is likely leaving GA at some point and being piped into your data hub. There are several key changes that users need to be aware of when migrating to GA4. Any time you use an item-scoped. 3. Item-scoped custom dimensions. It also now provides an event-scoped and item-scoped version of ecommerce metrics and dimensions. By selecting the desired metrics, dimensions, date range, and the name of the BigQuery table to query, the tool automatically generates a. In GA4, Custom Dimensions are, for the most part, a way to create “friendly” names for event parameters in Google’s interfaces for reporting purposes. GA4 update🚨 Google has announced new dimensions and metrics for the audience builder in GA4: Item-scoped dimensions: - Item ID - Item affiliation - Item brand - Item category - Item category. Schema key: lists the key dimensions or metrics. Note: In GA4, hit scope is referred to as. In GA4, you can create up to 25 user-scoped custom dimensions and up to 50 event-scoped custom dimensions per property. Event-scoped custom dimensions: 50: 125: User-scoped custom dimensions: 25: 100: All custom metrics: 50: 125: GA4 Custom Dimensions Vs. The guide is aimed at Google Tag Manager users and has been designed to complement the official documentation. Then, in the GA4 interface, go to “Configure” and click on “Custom definitions. Cool yeah, thank you we’ll add some more data in, that’s awesome. So keep this in mind when implementing them. Item-Scoped Custom Dimension. [GA4] Scopes of traffic-source dimensions Traffic-source dimensions provide information about where your traffic originates from, the methods by which users arrive on your website or app, and. Event Scoped Custom Dimensions in GA4 – Tutorial #7 GA4 Metrics. The scope is like the rules of the game. A/B testing revenue from variance_square computation. 25. As a best practice, ensuring that all relevant event-scoped and item-scoped dimensions are included with each event that you send to GA4 is important. ; For example, a customer adds 3 quantities of the. Item-scoped dimensions will be incompatible with event-scope metrics. automatically collected event: The file_download event, and associated parameters such as file_name, that are recorded by default as part of enhanced measurement in a web data stream serve the same purpose. Edit level user access is required to configure custom dimensions in GA. Tracking Promotion Views. The user properties to send to Google Analytics 4. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andAlso, keep in mind that the reporting on custom dimensions is not retroactive inside GA4. Ecommerce advertisers and. User-scoped dimensions are dimensions that describe segments of your user base, such as their language preferences or geographic locations. A lot of Google Analytics 4 dimensions and metrics can be derived straight from the tables without performing calculations on the data. Choose “Create custom dimensions” and provide a dimension name, scope (event or user), and the exact name of the event used. If you upgrade to the enterprise version (called "New GA 360") then you will be able to create 250 custom dimensions or metrics, 100 user. User-Scope Explained. We have now added these item-scoped parameters as custom dimensions: However, it's been over 36 hours since we added these, some of. Once defined, custom dimensions and metrics will show up in real time in custom reports, the BigQuery Export, and in the GA4 connection to Looker Studio. As for product-level, you could use leftover dimensions like item_category3…Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. Item-scoped dimensions will still be compatible with item-scoped metrics like itemRevenue, user-based metrics like activeUsers, and session-based metrics like sessions. There are a number of dimensions that Google. Item-data import can bring your entire product catalog into Analytics, letting you measure uWorkarounds. Why GTM server container duplicates intercepted GA4 client events? 5. ) User scope: Tracks the dimension or metric for the whole user journeyCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andDiscover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. Before the changes I used the "itemViewEvents" (event-scope metric) and the "itemName" (item-scoped dimension) to get the number of views for a given product. The process of creating. Any time you use an item-scoped dimension, you must select an item-scoped metric rather than the equivalent event-scoped metric. GA4 has introduced new dimensions and metrics for ecommerce. This will allow you to have the same. 10. 50 event-scoped custom dimensions per property. In the instructions below, you’ll see our suggested approach for adding Classy variables as either event parameters or user properties. Any tips on how I could try to mimic a session scope in GA4? One idea I had was to just capture my. Click Unmark as NPA. There are three categories of custom dimensions: Event-scoped custom dimensions. Item-scoped dimensions will still be compatible with item-scoped metrics like itemRevenue, user-based metrics like activeUsers, and session-based metrics like sessions. I am still searching for an answer, but if someone will be able to help it would be great!Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. ; An item-scoped metric counts the number of times users interacted with items in an ecommerce event. To edit a custom dimension in GA4, follow the steps below: Navigate to your GA4 property and select “ Custom definitions ” from the “ Admin ” section. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. 0 Discrepancy between UI and API for transactions/purchase events for GA4. 10. For example, to capture and map the product color, map utag_data. Analyze an attribute about an event, such as the value of the event or whether the intended action was completed successfully. How scope has changed in Google Analytics 4; PART II: The setup of custom dimensions + reports. Consequently, collecting session-based custom. . Populate this metric with the purchase event. These include custom reports, segments, and dimensions. Traffic-source dimensions provide information about where your traffic originates from, the methods by which users arrive on your website or app, and the specific marketing efforts you use to drive thWe have GA4 Enhanced Ecommerce working via GTM on our website. GoogleUnderstand how parameters defined at different levels in ecommerce events impact your reportsGoogle Analytics categorizes ecommerce data into event and item scopes. A thing to keep in mind is that Google Analytics 4 (GA4) is still very new. Consequently, collecting session-based custom dimensions may not be particularly meaningful; consider switching them to the event, user, or item-type custom dimensions for better alignment with GA4’s. Product-scoped custom dimensions and metrics give you more dimensions and metrics to play with, but they are bound by the same consistency requirement as the regular dimensions and metrics. Set the Scope to User. Google Analytics provides an item-scoped and event-scoped version of each ecommerce metric. Included in the event is an items array, which provides information about the event as well; specifically, the items array describes the purchased items. Analytics. The name of the product or service. Event-scoped metrics measure the number of times an ecommerce event was triggered on your. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. Item-scoped custom dimensions are used for any. This set of dimensions is integral for conducting e-commerce analysis. In other words, a custom dimension that has an ‘event’ scope is called the event-scoped. Item-data import can bring your entire product catalog into Analytics, letting you measure uThese parameters are also defined in custom dimensions. Click on the three dots icon next to the custom dimension, and then select “ Edit ”. 5) GA4 Event-Scoped Ecommerce Metrics to BigQuery Mapping 6) GA4 Item-Scoped Ecommerce Metrics to BigQuery Mapping 7) GA4 Revenue Metrics to BigQuery Mapping 8) GA4 Event Dimensions to BigQuery. However, what it has done has introduced the idea of item-scoped data. The monetary value of the event. Here is how to unnest these fields and use them in your queries and reports. 125. Since we don’t know how that will look like when they get available, both Custom Dimensions and Custom Metrics are therefore mapped in the same table. Item-scoped custom dimensions. This example query contains all following Google Analytics enhanced ecommerce products dimensions and metrics. Something a lot of people have been waiting for, new dimensions and metrics have been added to the audience builder that closes the gap with Universal Analytics: Item-scoped dimensions. Setup Custom Dimensions for Dealer. , the Source dimension). You must set up ecommerce events to populate ecommerce metrics. Doing so may result in inconsistent reporting data. This example query contains all following Google Analytics enhanced ecommerce products dimensions and metrics. Session-scoped dimensions show you where both new and returning users are coming from when they start new sessions. You can also map/rename Product Scoped Dimensions & Metrics , and map Enhanced Ecommerce Checkout to GA4 Events like add_payment_info and add_shipping_info . In the picture above, dimension12 is used to maintain product size,. Let's start with the good news: custom item-scoped parameters (custom dimensions for your ecommerce products) are finally available in the GA4 BigQuery export. Item-data import is used to widen item-scoped metadata within ecommerce events. Event scope: Tracks the dimension or metric with each hit (pageview, event, etc. 2 GTM firing same event multiple times. g. You don’t need to manually. They made it a lot harder to find it in GA4. How Google Analytics is organized Create an organization Switch between accounts and properties Structure your Analytics account Edit / delete accounts, properties, and data streams Move a property Delete / restore accounts and properties Access and data-restriction management Add, edit, and delete users and user groups Universal Analytics. If you want to map product-related data to item-scoped custom dimensions, map the utag data to a member of the item. You must set up ecommerce events to populate ecommerce metrics. As for session-scoped dimensions, you can replicate them in form of event-scoped dimensions in Google Analytics 4. item fields. Attribution and query string dimensions became incompatible on December 1, 2022. 🚨 Note: The GA4 configuration tag has been replaced with the new Google Tag. g add_to_wishlist) I've tried and it doesn't seem to show up in the GA4 debugger. You can also map/rename Product Scoped Dimensions & Metrics, and map Enhanced Ecommerce Checkout to GA4 Events like add_payment_info and add_shipping_info. Analyze an attribute about an event, such as the value of the event or whether the intended action was completed successfully. Analyze an attribute about a product or service sold on your online store. The custom dimension shows up with the proper value set. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. For some parameters, GA4 gives you the ability to define them at both the Event level and Item level. Let's start with the good news: custom item-scoped parameters (custom. For example, you can get: To set up a custom dimension in GA4, you need to first set up the event in Google Tag Manager (GTM) or send it directly to GA4. The manually tagged values for utm_content and utm_term are used for the Manual Ad Content and Manual Term dimensions. Item-data import is used to widen item-scoped metadata within ecommerce events. Item-scoped parameters added to GA4 export schema. New Metrics: A/B testing ad revenue from variance_square computation. Items dimensions & metrics (GA4) How to query the most important items (product) dimensions and metrics from the GA4 BigQuery export, like item id, item name, item brand, item category, custom item parameters, price, quantity and item revenue. 0. When I go into GA4's debugger, everything looks great. Currency. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. If you’re selling products within your website, you’ll love item-scoped custom dimensions. product_color to item. User scope can be thought of as a. If you want to reinclude an event or user-scoped custom definition: In Admin, under Data display, click either Events or Custom definitions. Defined based on a custom event parameter. User ID. Step 3. New Google Analytics item-scoped custom dimensions For standard. Item-data import maps item_ids in historically and ongoing collected events to the item-field values you import, and processes and displays the uploaded values (in audiences, reports, and explorations) instead of the originally. Meaning in GA4 we find news dimensions and metrics such as “first user touch”, which is focused on only new user acquisitions, and “session-driven” which is. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. Item-scoped custom dimensions. If you have an event-scoped custom dimension (sometimes referred to as “hit-scoped”), that means that every time an event happens on your client’s website or app, your custom dimension is collected and included in the report. Subscribe as free member and get access to this premium tutorial ). The result of the query will not be an exact replicate of any report in the GA4 user interface. In other words, a custom dimension that has an ‘event’ scope is. Analyze an attribute about a product or service sold on your online store. How to send custom dimensions to GA4 from GTM? Sending dimension values from GTM to GA4 is done similarly as in Universal Analytics, and this time it’s even more intuitive since we are using dimension parameter names instead. You can use the Analytics URL builders to construct your URLs. Creating or modifying events can count against your monthly quota. In GA4, you can set up 50 event-scoped custom dimensions and 25 user-scoped custom dimensions per property. Then you can add all the extra parameters you want. They can be event-scoped, user-scoped or item-scoped. User ID in Universal Analytics and Google Analytics 4 serve a similar purpose in providing an identity space for users to analyze their data. 10. Defined based on a custom event parameter within an items array. Measure anything that isn't captured in GA4's default metrics and dimensions. ; For example, a customer adds 3 quantities of the. When the same parameter appears twice However, the changes to Item-scoped dimensions will happen at a later date in early 2023. Item-scoped parameters per event: In addition to the prescribed item-scoped parameters for each recommended ecommerce event, you can include up to 27 item-level custom parameters in an ecommerce event. I've done quite a lot of searches on Google, and everyone says something different ("use config", "use set", "don't use set it's bugged. For example, in Shoes/Mens/Nike,. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. You can check out Google’s official guide on the subject for more details and parameters. here is how to unnest these fields and use them in your queries and reports. Decide the dimension scope (user, event, item) and select the appropriate user property, event, or item parameter accordingly. Doing so may result in inconsistent reporting data. Three steps to get this done: Step 1: navigate to the admin interface – Custom Definitions >> Custom Dimensions. 2. There are three types of scopes: Event, User, and Item. ”item_category5. In order to set up the scope of the custom dimensions in GA4, you can use the item parameters. This set of dimensions is integral for conducting e-commerce analysis. 1 Answer Sorted by: 2 It is not currently possible. Item-data import works by using the Item ID dimension as a key. The following exceptions apply:In GA4, event-scoped and item-scoped dimensions only apply to the specific event with which they are sent. Item-scoped dimensions will still be compatible with item-scoped metrics like itemRevenue, user-based metrics like activeUsers,. [GA4] Ecommerce scopes Understand how parameters defined at different levels in ecommerce events impact your reports Google Analytics categorizes ecommerce data into event and item scopes. Value: Type: NUMBER. This means dimensions (and custom dimensions) are additional data to add context (an additional dimension) to your reports. The process looks like this:* First, you have to send a user property to GA4 (e. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. myDimension array. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. Read Newsletters Data Activation First Party Data Google Analytics 4 News. You must create user-scoped dimensions to ensure custom properties are picked up by Google. Currency of the items associated with the event, in 3-letter ISO 4217 format. 1 GA4 Receiving event name but no event value. Analyze an attribute about an event, such as the value of the event or whether the intended action was completed successfully. Let's start with the good news: custom item-scoped parameters (custom dimensions for your ecommerce products) are finally available in the GA4 BigQuery export. While designing this report, we took into account:Hour and minute dimensions are not available in the GA4 UI [Edit: Both of these are now available in the UI] DV360 Insertion Order and Line Item not available in GA4; Attribution reports only follow GA4 default data-driven attribution when talking about conversions. New dimensions and metrics in audience builder. The following dimensions and metrics have been newly introduced: Item-Scoped Dimensions:PART I: Let’s start with some theory about dimensions. You can now create audiences using new dimensions and metrics in the Google Analytics 4 audience builder. Now, I've tried a lot of things, currently using config: window. Item-scoped custom dimensions. However, this wasn't available in BigQuery. This article describes the dimensions andUpdate: New dimensions and metrics for ecommerce in GA4. Event-scoped custom dimensions per property: 50: 125: Event-scoped custom metrics per property: 50: 125: User-scoped custom dimensions per property: 25: 100: Item-scoped custom dimensions per property: 10: 25: Calculated metric. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. If you take a look at the developer guide, you’ll notice five optional properties in the “items” node of the eCommerce schema: “item_category,” “item_category2,”. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. Read Google Analytics 4 News New in GA4: Create and Modify Events with Regex April 6, 2023 Napkyn April 14, 2023 . 25. Other dimensions and metrics that you might need are a bit harder to access. GA4 does not have hit and session scopes – hit was replaced by the event scope and there is no session scope. 125 event-scoped custom metrics per property. Please remember that when you are preparing reports in GA4, item-scoped dimensions should be combined with item- or event-scoped metrics to get reporting metrics. It tells GA4 when and where to track the dimension or metric. 2. You must set up ecommerce events to populate ecommerce metrics. This establishes the hierarchy of these as 1. If only ‘standard’ ecommerce is measured: use the hits. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. Yes: Length of event parameter name: 40 characters: N/A: Length of event parameter value: 100 characters. In our GA4 implementation we've added a custom dimension to track the user_id like so: And this allows us to filter our data using this dimension successfully. Event-scoped Custom Dimensions. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andNew in GA4: Item-Scoped Custom Dimensions April 13, 2023 Napkyn April 14, 2023 . Content Groupings . Event-scoped custom dimensions. User-scoped custom dimensions. Filter internal trafficAlso, keep in mind that the reporting on custom dimensions is not retroactive inside GA4. Any time you use an item-scoped. the 1 in dimension1) in the first field, and then an item parameter name in the second. However, this wasn't available in BigQuery. If you use manual tagging and auto tagging together, then the source, medium, and other traffic-classification dimensions use the auto-tagged values. Defined based on a custom event parameter within an items array. In the GA4 property, you just have to send an event parameter along with an event. Click Create. A/B testing revenue from variance_square computation. Google Tag Manager: No tag for GA4 configuration or GA4 event. Suppose you want to know the number of it you already have created and the number of it you still can make. So let’s look into these scopes for GA4 custom dimensions. g. Products * Type: OBJECT. On the other hand, a hit-level UA custom dimension of page category would be an event-level custom dimension in GA4. Examples of standard item-scoped dimensions include: Item name. This is an implementation guide Google Analytics 4. g add_to_wishlist) I've tried and it doesn't seem to show up in the GA4 debugger. If you use manual tagging and auto tagging together, then the source, medium, and other traffic-classification dimensions use the auto-tagged values. g. 1. M1903A4 showing right rear scope mounting on REDFIELD JUNIOR mount. Analyze an attribute about a product or service sold on your online store. This GTM Variable can also map Item Parameters to Product Scoped Dimensions & Metrics, and configure a Enhanced Ecommerce Checkout based on your GA4 Ecommerce implementation. . An event-scoped custom dimension is the GA4 custom dimension whose value is calculated and sent for each event. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. Analyze an attribute about a product or service sold on your online store. In GA4, event-scoped and item-scoped dimensions only apply to the specific event with which they are sent. Defined based on a custom event parameter. 50 event-scoped custom metrics per property. For example, you can analyze the color, size, rating, or status of a product. This article describes the dimensions andGA4 Custom dimensions vs Universal Analytics Custom dimensions. Item-scoped custom dimensions are related to products or items on eCommerce platforms. Recommended Events for eCommerce Website. Google Analytics offers two types of ecommerce metrics that provide quantitative data about ecommerce events: An event-scoped metric counts the number of times an ecommerce event was triggered. Defined based on a custom event parameter. 50. I currently have a user-defined variable in GTM that gets the GA Session ID from the cookies. Let’s start with setting up a GA4 event tag.